Google Trends Features ASCII Art Of 9/11
January 6, 2009 at 12:51 pm ET by Barry Schwartz
A reader tipped us off to how ASCII art of an airplane is showing up in the number two position at Google Trends. When we first looked ourselves, we thought the image was that of an airplane approaching a landing strip. But a reader suggests it represents a far more disturbing scene, that of [...]
Yahoo To Advertisers: We Can Create Ads & Edit Keywords Without Asking First
January 6, 2009 at 12:17 pm ET by Barry Schwartz
Last night, Yahoo emailed their search advertisers about new terms and conditions including a controversial provision that they are allowed to create ads, remove or add keywords to campaigns and “optimize” accounts — which could allow for bid changes. All of this can be done without seeking the advertiser’s permission beforehand. Though the provision is [...]
Google Claims That Google Checkout Increases Conversion By 40% & Clicks By 10%
January 6, 2009 at 10:07 am ET by Barry Schwartz
Google has added claims to its Google Checkout Merchant homepage that having Google Checkout as part of your AdWords ads will lead to higher conversions and a better click through rate. Google specifically writes that conversions will increase by 40% and the click-through-rate on your ads will increase by 10%. Here is a screen capture [...]
Features: Analysis - Chris Smith
It’s something of a “perfect storm” for the embattled yellow pages companies right now. Not only has the usage of print yellow pages books declined in recent years, but they’re also facing heavy competition in the online space from each other in addition to other local business directory providers and the big search engines. With [...]
Industrial Strength - Eric Enge
The best time to start working on SEO is before you start building your site. It goes back to that old saying: “If you don’t have time to do it right, will you have the time to do it over?” And, of course you don’t have time to do it over. One of [...]
How To: PPC - Brad Geddes
The holidays are over. Clicks and conversion rates are dropping back to pre-holiday levels. Instead of mourning the loss of the holidays; it’s time to evaluate the success of last year’s campaigns and set new goals for this year. List your goals and primary metrics First, list your primary and secondary goals. Take stock of what you [...]
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- SearchCap: The Day In Search, January 6, 2009
- Google Testing ‘Blended’ Mobile Ads
- Google Wins “Gu Ge” Lawsuit In China
- Google Finally Brings Picasa To The Mac
- SearchCap: The Day In Search, January 5, 2009
- Will Google Book Search Help Or Hurt Libraries And Book Sales?
- Google & Baidu Fail China’s Pornography Test, May Lead To Penalties
- Marissa Mayer Denies Rumor She’s Leaving Google, Comments On Search Being “90% Done”
- Tough Love For Microsoft Search
- Danny Sullivan’s Preview Of The SMX West 2009 Search Marketing Conference
- Japanese Lawyers, Professors Try To Block StreetView
- Ask.com Plays The Google AdWords Arbitrage Game
- Segmenting Search Respondents With 2-Step Landing Pages
- Google Webmaster Tools Adds Settings Section & Enhances Crawl Rate Controls
- Google Blog Search: Now With Full-Text Post Indexing
- Ribber says " Many years ago, there was only one YP directory delivered to each home. In 1984 AT&T divested, f"
- Cohn says " ok last time and them I am giving up... delete space between all numbers and letters to produce imag"
- Cohn says " oops it converted it... delete space before ampersands ✈ ▌ ▌"
- Chris Smith says " jambad, you and Vanessa both describe exactly how a growing segment of the population feels -- "thes"
- Cohn says " Google Search: ✈ ▌▌ to produce the image. Don't know how you grabbed the page."
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